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Raising Awareness through Media

 

  • The Radio
  • Under the auspices of the CPA, a daily contest show was produced under the name “Sherouq fi El Souq” (Sherouq in the Market), which was broadcasted on the Youth and Sports Channel last Ramadan from September 13 to October 12, 2007.

    The CPA used to ask a daily question following an episode where Sherouq confronts a certain situation in the market. Answers were received by phone. The winners were given two rewards of LE 100 each, with a view to raising the awareness of people of the Consumer Protection Law and the role of the CPA in the enforcement of the Law


  • Television
  • It was daily broadcasted on channel two as part of Sefsafa Show from 12:00 to 1:15 throughout Ramadan month.

    Many interviews were held with officials, who answered some questions through which the Consumer Protection Law was explained in addition to highlighting the role of the CPA, with a view to raise the consumer’s awareness of their rights and duties stipulated under the law, in a way that may be positively reflected on the commercial dealings in the Egyptian market.